Focus on Building Strategy & Systems to Scale Your Business In Any Market Condition.
Predictable business growth without fear, without stress and without burning out can be your new normal, even in this market.
Are you struggling with your workload only going up?
Does everything feel urgent and even stressful?
Do you need more structure but don’t know where to start?
Do you feel like you can’t get a minute to yourself?
Are you overworked and starting to let your clients and family down?
If you’ve ever heard or read the story of someone who’s had a near-death experience, you know they have a very different perspective on life. What was once so important is no longer and the really important things are now much more obvious. In retrospect, their former crisis became a turning point in their lives. However, at the time it felt like an insurmountable disaster rather than a turning point.
What’s happening right now is no different. What is important right now is urgency and opportunity. Urgency around action and opportunity to come out of this unscathed or even stronger.
As scary as this is, it’s not a time to hit the brakes or bury your head in the sand until some unknown future date.
I don’t know about you but whenever I’m on an airplane and we hit severe turbulence, my first instinct is to look over at the flight attendants and gauge their reaction. Are they panicking or are they calm? Similarly, you’re a leader and your family, community and employees are looking to see what your reaction is. Is it panic, paralysis, or massive and positive action?
I hope you choose the latter because what you do NOW may define your next decade.
You see, small-to-medium businesses are the backbone of the economy and yet so often are overlooked. We all know the banks and airlines will get bailed out. My concern is for the entrepreneur and small-to-medium business owner. If you want to know who’s coming to bail you out, you’d better grab a mirror.
Physical isolation is important right now. But mental and emotional isolation is a killer – don’t do it.
Right now it’s more important than ever before to be part of a community, but not just any community – a community of entrepreneurs. Isolation as an entrepreneur is dangerous.
Trying To Go It Alone Will Lead To:
Lack of Certainty
Business owners are throwing their hands in the air at the moment insure how to deal with the challanges being thrown at them. This make leading our teams and ourselves difficult when we are the go to people.
Lack of Strategic Action
At the moment a day feels like a week. We have so much being thrown at us that you may feel like you dont have the time to stop and think about the actions you and your business are taking. This can oftern cost you more time and money!
Lack of Courage
Many business owners are fearing the worst at the moment. Accordingly their fear is taking over and blocking their ability to lead and inspire those around them.
While there is no easy solution to these challenges, it is critical that you protect and pivot fast.
Learn the 9 Step Formula to get you to the Survival Line So You & Your Business Can Thrive
9 Step Survive to Thrive Battle Plan
1. Understand the Field of Play
Right now it is essential to face the current reality. Don’t make it better or worse than what it is, but accept it for what it is. You need to get clear on the ‘new rules of the game’ that you now have to operate within and understand the dynamics of the environment in order to make decisions.
2. Put Your mask On First
Work harder on yourself than you do on your business! Jim Rohn’s words have never been more important. Daily ritual, time management and positivity have never been more important. However this can prove to be challenging during stressful times. These skills can be quickly learnt and implemented and will result in increased confidence and clarity.
3. Circle of Influence
We are a product of the 5 people we spend the most time with. So the question is “Are Your Spending Time with the Right or Wrong People?” You need to surround yourself with people who are going to support, guide and inspire you through these challenging times.
4. Insure Your Uniqueness
You have worked hard to develop your business and brand. Don’t throw that away by chasing a quick buck! Now is the time to get clear on your uniqueness and understand how to adapt that to the current market conditions.
5. Re-Calibrate Message
The world is a different place today. The marketing messages you use a month a go are no longer relevant. You need to quickly re-calibrate your marketing and sales messages to the current conditions in order to remain relevant and ensure leads and sales continue to flow.
6. Scenario Planning
“If this, then that” needs to become your new way of thinking. As you pivot you need to assess best and worst case scenarios so that you can be prepared for both. This needs to be done at a financial and operational level.
7. Protect Your Base
It’s easy to focus on pivoting your business without protecting what you already have. You need to protect your current team base, client base, marketing base and financial base so that you understand the foundation your have to build upon.
8. Minimum Viable Product
As you are implementing your pivot plans it is essential to go to market with a minimum viable product. This will ensure you don’t waste time and money on a product or service that the market may reject.
9. Maximise Cash Flow
You need to have clarity on your cash flow more than ever. You need to minimise the cash burn rate while maximising the cash in. Maximising cash flow also includes understanding what your eligible to receive from the government stimulus and the cash impact of this on your business.
Brands We Work With:
What’s Your COVID -19 Business Recovery Strategy?
Need a hand with coping with COVID-19 and getting your business on track ? Need support to draw up and then implement your business recovery plan?
Relax, I can help you get to grips with what you need to do first, then second and so on… Let’s meet for a complimentary strategy setting session. No charge – happy to help!
Choose Your Coaching Program
This program is ideal for:
Business owners that are willing and able to learn, implement and share their results fast.
Business owners that understand that we are in uncharted waters and open to working collaboratively to survive and thrive.
Business owners who also want to be a part of a high achieving community of like-minded entrepreneurs that inspire, support, share and challenge each other to greater heights.
5 Year business plans are dead. The World is changing so fast that it is near impossible to plan for the long term. Also, while the World is dealing with the COVID-19 Pandemic, it is essential to build a survival plan that lays the foundation for you to Thrive .
The Survive to Thrive plan is the google maps of business. It helps you get super clear on where you are at now and then helps you get clear on where you want to be in 18months time. We then work backwards from your goal point to devise an action plan together with applying the 9 survival drivers
Working one on one with a Business Coach is the fastest way to achieve your business goals.
You and your Coach will work on developing and implementing strategies and systems to make your business predictable, more profitable and less reliant on you working IN the business, giving you the time to work ON the business and spend more of your time doing the things you love.
We will develop a bespoke coaching program tailored to your needs and goals. This may be weekly, fortnightly or monthly sessions, is the sessions are designed to help and support you to achieve your business and life goals.
These sessions are delivered face-to-face or via Zoom meeting.